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May 12th, 2008   |   Login



austriaThe Austrian family enterprise Swarovski suffers under a low dollar price, and cheap business competition from Egypt and China.

These are the main reasons that the company thinks to cut about 400 jobs.

The sales decreased down to 5 percent. Now the company must also decrease its output.

Not that serious is the situation for the managers of Swarovski. “We are going to survive”, they say. There were a much bigger problems for the company in the 70’s, when the oil crisis made the sales go down to 40 percent.

In the last two years Swarovski invested more than 80 million Euro in its location in the Tyrolean town of Wattens.


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